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Quality & Company to Launch Consumer Lifestyle Brand Ficari
Hospitality furniture giant to introduce B2C e-commerce experience, Ficari, in Fall 2021
Sep 10, 2021

TORONTO, ONTARIO — Quality & Company has officially announced the launch of Ficari, a new consumer-facing branch offering customers direct access to premier luxury furniture. For over 50 years, Quality & Company has developed well-designed and meticulously crafted furniture for the luxury hospitality space. With the upcoming launch of Ficari, customers will have the opportunity to take the hotel experience into their own homes. Ficari aims to elevate your lifestyle with sophisticated pieces that stand the test of time. The exceptional craftsmanship dedicated to each product will challenge the status quo and continue to inspire furniture design globally.

Ficari’s e-commerce division is scheduled to launch in November 2021 and will feature a seamless and personalized shopping experience. The brand will partner with Shopify and Blodwen Audrey, a creative house based in Toronto, to build an elevated experience; the site will incorporate augmented reality allowing customers to fully envision how Ficari pieces will look in their own homes. The site will also feature a sleek design, as well as inspirational digital content. Customers can expect to be transformed into the world of Ficari through photos and videos that bring to life the products featured.

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